Stumbled across this Hubspot interview of Seth Godin – a bestselling author known for books and lectures on marketing. He’s also known for a daily blog which he has written since 2002. It’s the latter that interests me the most.
How does Godin find the time to write blog posts every day?
- His blog posts are of varying length. Sometimes a sentence, sometimes 700 words. [This suggests if he only has a sentence worth of thoughts to give, he does. He doesn’t wait to be inspired further.]
- He sticks to a subject that he thinks about a lot, and has thought about for a while. It seems to just flow.
- He doesn’t use images; it’s all about the words. [You do not necessarily need a big production or to make it complicated to be useful.]
- He uses spare time. 90 seconds, if necessary. [Use what you have.]
- He made the decision to do it and then committed to it. [The question then becomes not “Should I blog?,” but “How?”]
What I gathered is that it is the streamlined nature of how he blogs that helps him publish every day. After that, it’s habit. Check out the interview. See what you think.