I’ve talked about my previous businesses before [See Content Revamp Article]. But I did not tell you this.
One of my previous business ideas, one that predates this website- was that of online used bookseller. There are 5 elements to such an enterprise – Sourcing, Sorting, Storing, Selling and Shipping. The first one -sourcing- didn’t work for me since I lived too far away from the books I wanted to sell, shrinking the profit margin. It was just all down hill from there.
After 6 months, I realized it was not the business for me. In a rare moment of accepting sunk cost, I stepped away from it.
However, part of what drew me into the business was being a matchmaker between readers and the information they might find useful. It was honestly a thrill knowing that a person made the decision to get something they wanted and I made it available.
After closing down my shop – It was called Clay Books, for a reason lost with time.- I realized that my blogs do all of this matchmaking without my having to check for silver fish, dust mites or mold.
I bumped up the time that I spent on my blogs. My early blogs eventually zig-zagged into the website you are reading today.
Why an I telling you this? Because I learned something.
I learned that the thing you were drawn to, but ultimately turns out not to be for you, has something to it that you thought would be useful. What was that something? These could be clues to what you want and who you want to be.
An experience does not need to be a waste of time, it does not have to be completely sunk cost if you can glean a lesson out of it, if it can help you put together the puzzle pieces of your business (or your life in general).
call me bookseller,
call me blogger,
call me online consultant,
but ultimately, they all mean that I am a matchmaker between reader and content.
It has taken years to really understand that and then not stray from that. It will take many more years to cultivate this into a business. But, that’s my golden thread. What’s yours?
Peace be with you,